The Japanese consumer electronics giant, Sony has officially announced a new addition to its α series of digital SLR category, named as Alpha DSLR-A200. This new digital SLR will include some amazing and high-tech features including 10.2-megapixel APS CCD sensor, Sony’s Bionz processing engine, Dynamic Range Optimizer (DRO), Super SteadyShot (sensor-shift image stabilization), noise control for ISO up to 3200 as well as an 2.7-inch (230,000 pixels) Clear Photo LCD screen for easy playback viewing, aiming at mainstream photographers.

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According to the company, the Sony Alpha A200 will be faster and easier to use than its predecessor – Alpha A100, and lighter in weight too.

“With the DSLR-A200, we are helping consumers capture high-quality images with advanced technology that’s practical and easy to use,” said Phil Lubell, director of marketing for digital cameras at Sony Electronics. “This model is an ideal step-up for point-and-shoot users who are looking for a camera that can capture virtually all of the photographs they want.”

The latest Sony Alpha DSLR-A200 camera will be available in coming February for around $700 with the standard 18-70 mm lens. Besides, you also can adds $200 more for a dual-lens kit which adds the 75-300 mm f4.5-5.6 lens.