Sony Ericsson has officially announced its new flagship phone named as Sony Ericsson XPERIA X10, which the company claims as the first Android phone in a family of phones to deliver a consistent user experience where communication truly becomes entertainment, and incorporating a new UX (user experience) platform that combines best-in-class entertainment features with signature applications and unrivaled integration of social media services, as well as rich graphical user interface.

Sony-Ericsson-Xperia-X10

“The XPERIA X10 and the family of phones launching in the first half of 2010 underpin our commitment to an open and multi-platform strategy that maximises choice for the consumer and delivers the best possible consumer experience,” said Bert Nordberg, President of Sony Ericsson. “The reaction from our global operator partners to the XPERIA X10 has been extremely positive and we will be rolling out across the world including Japan from the first half of 2010.”

Features Of Sony Ericsson XPERIA X10:

  • 1GHz Qualcomm Snapdragon QSD8250 processor and Google Android Donut version 1.6 OS
  • 4-inch scratch-resistant TFT touchscreen display with WVGA (480 x 854 pixels) resolution
  • 8.1 megapixel camera with auto focus, touch focus, geo tagging, LED flash, 30fps video recording and smile detection technology
  • Intelligent face recognition recognize up to 5 faces in any photo, automatically connecting them with your social phonebook and all other related communications with that person
  • Built-in A-GPS with Google Maps and Wisepilot turn-by-turn navigation (free trial version)
  • WiFi, Bluetooth and 3.5mm audio jack connectivity
  • New UX platform enables users to organise everything and discover more with the most open, human and intuitive user experience yet
  • Sony Ericsson Timescape manages all your communication with 1 person in 1 place. Browse through your conversations the bright way to check out your Facebook, Twitter, photos, emails and texts all in one go
  • Sony Ericsson Mediascape gets all the music, photos and videos you want from your favourite friends and artists, accessing content from everywhere – phone, YouTube, PlayNow, and presents everything for you
  • New “infinite button” guides users through the connected world, aggregating all their interactions with one person into one view
  • Download applications from a number of stores, including Play Now Arena and Android Market
  • Bundled with a 8GB MicroSD memory card, plus 1GB internal memory

“The XPERIA X10 is a fantastic example of our make.believe philosophy because we are pushing the boundaries of what is possible and demonstrating that anything consumers can imagine, we can make possible,” said Rikko Sakaguchi, EVP and Chief Creation Officer of Sony Ericsson. “With the X10, we are raising the bar we have set ourselves with entertainment-rich phones like Aino and Satio by making communication more fun and playful, multiplying and enriching opportunities to connect.”

The new Sony Ericsson XPERIA X10 which measures 119 x 63 x 13 mm and weights in at 135 grams is expected to hit selected markets beginning Q1 2010 in Sensuous Black and Luster White colors.

In addition, Sony Ericsson also introduced its new Wireless Stereo Headset with FM Radio – Sony Ericsson MW600, which features advanced Bluetooth technology, integrated FM radio and crystal clear OLED display for added convenient.

Watch the promo video of Sony Ericsson XPERIA X10 and Sony Ericsson MW600 below.

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  • Will fC

    Battery life sucks!!!!!! Sony customer service sucks!!!!!!

    Got my x10 within 1 year and couldn’t charge the battery!! Send back to sony and they said liquid damage and can’t fix!!!! Swear to god my x10 never touch any kind of liquid!!

    I checked via internet and I found out lots of people have the same charging problem.

    I required for photo proof and they keep avoiding my phone calls, I have been dealing with them for 2 months and talked to 5 advisors and 2 supervisors and they just keep saying ''i will call you back within 24 hrs'' but actually they never call me back!!

    People can get a new one back in the US but in Canada it’s not even under warranty!!!! They want us to buy a new one!!!!!!!!

    I will never buy any Sony Ericsson products in the future!! And I will not recommend this brand to anyone!!!!!!

  • Will fC

    Battery life sucks!!!!!! Sony customer service sucks!!!!!!

    Got my x10 within 1 year and couldn't charge the battery!! Send back to sony and they said liquid damage and can't fix!!!! Swear to god my x10 never touch any kind of liquid!! I checked via internet and I found out lots of people have the same charging problem. People can get a new one back in the US but in Canada it’s not even under warranty!!!! They want us to buy a new one!!!!!!!!

    I will never buy any Sony Ericsson products in the future!! And I will not recommend this brand to anyone!!!!!!

  • Nikia Case

    Hi anyone, I've a niggle..
    . Yahoo roadmaps keeps starting up on it is personal in background and getting loads of battery with it. For example, yesterday I took it off charge and it was sat idle with all the screen blanked for about 4 hours. When I flicked it on I was stunned to determine that the battery was only 50% total that is negative even for your x10! When I looked at what was operating, I discovered Moxier mail (no surprises there) and Yahoo Maps.

  • igorm

    Caute!

    Taky populárny Novy at your phone, x10, they aj ja sum troska popozeral, they com o sa tu deje vlastne. A prisahám, they are at your fon ozaj nieco super!
    Múdry, eleganty!

  • diddolino

    If I had a phone too, so I did not need or laptop .. good thing! Definitely need to follow the codes!!

  • Katarina

    Beauty! FUH, I want the phone! When will the third code?!

  • mariana

    peknucky is yes, and I think the lo quite expensive.

  • JayKay

    That's the laptop: Achor DS! actually pretty much knew we would do everything afterwards douležite naotebookoch PCs as well as the best … is that about the timescape, I saw a video with the fact that such work, but now ezte minded: D najväšio advantage of 4-inch cally already much can be seized, and especially watching movies!

  • kamarat

    Hmmm .. uz volaco to you!
    SE najnaj znacka you!

  • lenko

    You're right Robin! Timescape is the best feature of the world! and now I am still on facebook, if I had too Phon …;)

  • HIpisák

    found a game where you can win At this beauty: http://www.xperiaxten.com/index.php?pmLang=cs

    I've seen a code :-) waiting on the other. Power would want to win

  • loreta

    timescape test is amazing so well conceived :)

  • janako

    Hledám nový telefon,a X10 přesvedčil mně. Má dobrý opereční systemu, má krásný design, nový programy, vyzkusím ho.

  • Rick

    je v tom s 1GHz processor ???!!! stupid mom tolko v PC: D D

  • Sony x10

    Android 1.6 isn't so bad on the Sony Ericsson X10, but with Android 2.1 and Multtouch the phone would be a lot better. So I am really looking forward to the update.

  • Sony Ericsson Xperia

    I think the Sony Ericsson Xperia X10 is a really great phone, even with Android 1.6, but I am really looking forward to Android 2.1 and Multitouch, as the X10 will be awesome then.

  • Lenka

    sorry, sorry! You are right now, I saw on the web that has a red vivaz …. ah, who cares: D I love the X10!:)

  • Havran

    hej, cierny-biely…or black and white only!:D

  • tomásik

    in Slovakia offers from 159 euros, with orange .. normlne 590 euros, not only in white and black?

  • Lenka

    someone know how much it cost?…dizajn trosku mal byt inaksy…ale v cervenej vizerá dobre-typické zenske

  • HenkaBreskova

    I can only god things say about this pfone, mozno je drahy ale je vynostny, hlavne pre funkciu Timeskape -vhodny pre facebook maniu:D

  • tomas

    On applications, it's a small problem, most applikaci adjusts the display but are a little deformed

  • Drievko

    Another news from SE. I like it! Pekny smart phone

  • ambrosii

    I still wanted to ask whether the upgrade will work dalej multitouch? thanks

  • ambrosii

    which will update the robot knows someone? when you well know, is now 1.6

  • jozo

    Hello! 've Heard that one already for how many will be sold in the Czech Republic or Slovakia? Not until I read about this phone, I thought the Desire and One, but the function timescape caught me:)

  • peter n

    wow, mignon: D finally something nice from the SE

  • jožko

    jo, looks well great design … sony ericsson reformed I understand XPERIA seria is fact super …
    chcem OpenType smartphone ezte'm agreed co OpenType but simpatizujem with x10 or ezte htc and nokia …
    when will u nas in shops? Thank you

  • thats it

    Wow, this is but the news. Since when is available in Slovakia or the Czech Republic? I would be grateful if someone wrote a prize phone.

  • miro

    design is purely subjective, someone likes rounder shapes Vivazu, someone turn sharply cut shapes x10

  • adamek

    by me wonder where you listen to the phone hedby will give a wide phone jack and headphone from the side it will be a little problem

  • energy5

    What is Built-in-GPS with Google Maps and Wisepilot turn-by-turn navigation? side well when the time is written, which means what, but why not write in Czech ????? :)

  • LAdy G

    I design, I like, I read elsewhere that I also neposkrabatelny surface is really cool because I have long nails: DD

  • alfonso

    Additional guest fee likes me and timescape mediascape, thanks to their insertion I get all the information, sms reports, emails, youtube, anything, just klepnout to "Infinite" and everything is before us: p

  • Chris

    What Canadian carrier will have this phone? Rogers??

  • Robin

    Very nice phone. I would consider changing my old htc